I Will Trade Some Build Cost For Real Upside.
I consider equity, revenue share, and hybrid partnerships when the other side has a credible market, can operate the business, and the opportunity justifies the build.
Three Ways A Partnership Can Work
Build For Equity
I contribute agreed build work in exchange for an ownership stake. You remain responsible for operating the business.
Revenue Share
A reduced initial build price in exchange for an agreed share of resulting revenue.
Hybrid
Part cash, part upside. The most common structure for established businesses with a strong growth case.
What Gets A Yes
A real operator behind the idea
The other side needs to run the business, understand the market, or already have the relevant audience.
A market that is actually reachable
The idea needs a clear path to customers. If the answer to 'who buys this and where do they look' takes more than a sentence, it is not ready yet.
Upside that justifies the build
Equity and revenue share only make sense when the ceiling is high. If the project is a straightforward build, the build call is the better path and the price is fair.
Honesty about the current state
Pre-revenue is fine. Pretending otherwise is not. The strongest pitches I see lead with what is missing.
Bring The Idea. I Will Tell You Straight.
Send the market, current traction, what you need built, and the structure you have in mind.